Successfully entering the US market with GETT
Successfully entering the US market with GETT: Logistics and Warehousing for European Companies
European companies expanding into the US market frequently encounter significant logistical and regulatory challenges. These challenges affect not only the transport of goods from Europe to America but also their storage, presentation, and distribution within the US. The recently tightened regulations under the current US administration have significantly impacted the import process.
Companies in the US must navigate complex customs and import regulations, which involve extensive documentation, customs inspections, and import restrictions on certain product categories. If not managed proactively, these regulations can lead to delays and increased logistical costs.
A concrete example is our client Reha Medi Hoffmann, a German company operating in the healthcare market. Reha Medi planned an expansion into the USA and initially faced substantial logistical challenges, particularly regarding the shipment of their products for an American trade fair.
GETT provided prompt, straightforward assistance with contacts on both sides of the Atlantic, ensuring that the exhibit arrived timely at the intended fair location. Within the US, large distances pose additional logistical challenges, such as transportation from the West Coast to Houston taking approximately 3-4 days. GETT specifically supports Reha Medi Hoffmann by offering flexible warehousing solutions, an organized local shipping service, and direct pick-up options for events such as trade shows or roadshows. We also create local co-working opportunities and provide on-site representatives familiar with American specifics and closely coordinated with the German team.
For European companies aiming to establish themselves in the US, addressing these challenges proactively is crucial. A combination of local American expertise and proven reliability, as provided by GETT, ensures smooth operations and long-term success in the US market.




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